Red Dress Campaign Raises Awareness for Heart Disease
The women of EHE International, a leader in preventive healthcare for 98 years, are participating in a national campaign to raise awareness for heart disease. Shedding light on the issue for the past eight years, EHE International created a compelling campaign designed to educate the American public about this disease. Many of the risks associated with the disease can be managed through education, lifestyle behaviors associated with nutrition and physical activity, avoidance of smoking and regular physical exams. In order to participate in this awareness campaign, EHE women are required to have heart screenings and comprehensive health checkups.
The significance of wearing a red dress is not only about being stylish and fashionable, it is a powerful proclamation that women in America are taking responsibility for their heart health. EHE International is the only company in the United States to offer this service to their female staff. A window display located in the heart of Manhattan at 10 Rockefeller Center highlights the campaign throughout the month of February.
This year’s photo, taken at the Metropolitan Opera, captures the beauty and glamour of EHE International’s women. The red dresses they wear represent the seriousness and severity of heart disease. According to the American Heart Association, as many as 35 percent of all female deaths are caused by heart disease and more than one in three female adults has a form of cardiovascular disease.
Since 1913, EHE International has been the recognized leader in preventive medicine. Its clinical protocols are specifically designed for the early detection of preventable disease and its associated risk factors, supported by robust personal coaching and wellness tools and resources, and its industry-leading educational and social engagement platforms. The company is well-known for its corporate-sponsored employee benefit, “EHE & Me,” a patient-centered approach to preventive care and lifestyle management programs specifically designed for integration into self-funded, employer-sponsored medical plans. #
